DOUBLE YOUR SALES

An Honest and Authentic Approach to Professional Selling

 

SCOTT FARNSWORTH'S

NEW BOOK

"Double Your Sales"

Regular Price:

$30 plus shipping

 

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PROFESSIONAL WORKSHOP

July 29-30, 2010

Orlando, FL

 

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ONLINE REGISTRATION

 

 

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Double Your Sales...  is a 12-step program for professionals who are sick and tired of losing sales.  It’s powerful medicine for salespeople who want to boost their business by being themselves, telling the truth, and helping customers address their real concerns. 

 

Double Your Sales...  is not for everyone.  It’s not for those who believe a salesperson can’t be honest and authentic and still “close the deal;” who believe customers must be pressured by artificial urgency; or who believe they already know all there is to know about selling. 

 

Double Your Sales...  is a proven remedy for those seeking to recover from poor sales results.  Here’s to your health!

 

 

Testimonials

 

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"Scott taught me these Double Your Sales principles in 2002, and my closing ratio immediately went from about 45% to over 90%. Whenever I notice a dip in my sales results, I review the materials and renew my application of them and almost at once my results climb back up above 90%. As an estate planning professional, I’m sold on this approach!" E. Lawrence Brock, Chino, California

 

"After completing Scott’s Double Your Sales training, I used his process and signed up the next 18 prospects in a row, with each one agreeing to fees of several thousand dollars. My sales didn’t just double; they quadrupled! I love this approach because it’s such a natural and purposeful way to communicate real value and develop profound connections with new clients. For me, it flat-out works." Bradley Hahn, Tempe, Arizona

 

"I am happy to have had the opportunity to complete the Double Your Sales professional consultation course. Scott has a very intuitive command of the sales process and a very easy demeanor; this made assimilating the information almost effortless. As a physician, my life’s work has been about almost anything other than sales, yet as a plastic surgeon practicing in the retail elective cosmetic surgery market, the unavoidable fact of the matter is that effective sales and consultation technique is vital to my success. The Double Your Sales process articulates the components of an effective and thoughtful strategy to approach the entire consultation and sales process, and it creates a structure on which the student can build his or her own consultation style. I highly recommend this program to any healthcare professionals for whom "closing the deal" is an important part of their practice."  Dr. Joseph Grzeskiewicz, La Jolla, California

“The material is awesome.  I look forward to applying this knowledge and becoming more successful in my sales.”  Jared Pratt, St. Cloud, Florida

“This workshop helps you look at your professional practice and client relationships strategically.  Specifically it will help you make your practice more client-centered.  You will connect with your clients on a more fundamental level and be better positioned to help them.  By the same token they will be better positioned to see your value and more motivated to take action.”  Richard Allen Lehrman, Miami Beach, Florida

"I just returned from the Double Your Sales workshop. I continue to reflect over and over again on how thankful I am for having attended your course. I searched for a long time to find a client engagement process that is effective, repeatable and above all ethical. There are numerous "systems" in the financial services field that are designed to "drive" a prospective customer into predetermined financial vehicles. I could never do that – so I kept looking..

When I read your book and listened to your CD set, I found the Double Your Sales process to be exactly what I was looking for—it is completely honest and ethical. Now, when an individual or organization goes through my "system," we all experience the peace of mind and satisfaction of knowing that our relationship is based on integrity. Thank you for your integrity and your commitment to individuals such as me who seek an honest, ethical approach to serving others.”  John Fisher, Ft. Lauderdale, Florida

“The value of the storytelling process is transformational.  This sales process is actually enjoyable and a pleasure to implement with prospects.  Scott’s course doesn’t just train you on a new system, but it introduces students to an ongoing network of professionals whose own stories and experiences enrich their personal insight in dealing with potential customers.”  Linda McCormick, Altamonte Springs, Florida

“This workshop has given me new insight into the sales process.  I really appreciate this refreshing approach that will help me stay focused and real when meeting with prospects and clients.  It will truly help propel my career—and sales!”  Greg Mashburn, Valdosta, Georgia

“I thought this was an excellent training session that was masterfully taught.  The process of stating the principle to learn, modeling the principle, and then providing ample opportunities to practice was very effective and kept me engaged the whole two days.  Thanks!”  Tom Levesque, Orlando, Florida

“Terrific program.”  Dan Weinberg, Albany, New York

"After meeting you at the Advisors in Philanthropy conference and speaking with SunBridge Legacy Builder Network member Squillace about your programs, I ordered two of your books from Amazon.  Being a newcomer to the financial planning business (I set up my RIA in late April) one of my biggest challenges is selling,, and one of the abilities I lack most also happens to be selling. So your book Double Your Sales came up when I searched your name on Amazon.  And even though 2 times zero is still zero and the fact that the title to me was not something I would normally see myself purchasing…  it was short money so I figured what the heck.

 

My wife likes to gives me a hard time about my book purchases, saying that the pathway to our home is worn because of the number of times the UPS driver walks up it with a package from Amazon.. and that perhaps I should consider finishing the 23 books next to my side of the bed before ordering another one.  So I will confess that your book sat there until yesterday.

 

I had a meeting scheduled for today with a prospective client, one that I was kind of nervous about.  It was a couple, both physicians (which I found intimidating) and so I began to read your book to see if it might provide some insight.  I’ve only made it through chapter 8, but right from the Foreword the book spoke to me.  I was meeting with this couple at 11:00 a.m. and prior to that had to meet a rep from Trust Company of America at a local Starbucks so I brought the book and continued reading and when I got to page 78 it got a bit spooky.  On that page you provide an example of the Who Are You Story… and questions to this couple (both physicians). Bradley Hahn’s foreword is great in that as a perfectionist I tend to want to have a complete grasp on things before implementing anything… but his admission that the system was effective even though he stumbled through it was helpful to read.

 

Although in my meeting at Starbucks I was the prospect, I decided to test market the approach and it was almost too simple, all I had to do was be myself.

 

So my meeting with this couple starts, we agree upon the agenda and I tell my New Me Story and it was almost like an out-of-body experience… because my story was powerful and at the same time not in any way boastful, it was authentic.  And I get to the Who Are You Story and I nearly started laughing because I heard myself using your exact words: “I’m curious how two physicians ended up being married to each other?”    

 

Not once is the meeting did I even come close to “selling” the client.  Like Bradley I was simply myself and opened my heart… they did all the rest.  So I’m now a convert to your method with a new client.   Thanks,  Timothy J. Haley, Arlington, MA

 

 

Steps & Diagram

 

CLICK HERE TO READ

A DESCRIPTION OF

OF EACH STORY IN

"THE DOUBLE YOUR

SALES PROCESS"

 

 

 

Register | Testimonials | Flow  Chart | Chapter Outline | Workshop | Self Study | Customized Group | Contact Us

Double Your Sales is a book about relationship selling.  Since the secret to sales is relationships, and since the key to relationships is stories, then it follows that to get better at sales, you need to get better at stories.    

The first sentence of The Leader’s Guide to Storytelling, Stephen Denning’s groundbreaking book about using stories in business leadership, states: “This is an account of a simple but powerful idea: the best way to communicate with the people you are trying to lead is very often through a story.” 

Our message is similar:  The best way to communicate with prospective customers is through a story.  Or to be more precise, through a sequence of stories.  The Double Your Sales Process is a sequence of a dozen stories, some told by you and some told by prospective customers.  Through this simple yet powerful process, you can easily turn more prospects into paying customers—customers who buy more, buy more often, and at higher prices.

 

Steps & Diagram

 

CLICK HERE TO READ

A DESCRIPTION OF

OF EACH STORY IN

"THE DOUBLE YOUR

SALES PROCESS"

 

 

1. The Banana/Lettuce Story

2. The New Me Story

3. The Who Are you Story

4. The Worry Story

5. The Hidden Waterfall Story

6. The Consequences Story

7. The Benefits Story

8. The Kind of Like You Story

9. The How We Do It Story

10. The Investment Story

11. The Dress Rehearsal Story

12. The Next Step Story

 

 

Chapter Outline

 

 

CLICK HERE TO READ

KEY POINTS FROM "THE DOUBLE YOUR SALES PROCESS"

 

 

 

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Introduction:  Simple and Obvious

 

Part I

 

1.    John’s Dilemma

 

Part II

 

2.    Three Simple Secrets

3.    How Stories Work

4.    Mr. Analytical and Mr. Intuitive

5.    The Whole and The Sum of the Parts

 

Part III

 

6.    The Banana/Lettuce Story

7.    The New Me Story

8.    The Who Are You Story

9.    The Worry Story

10.  The Hidden Waterfall Story

11.  The Consequences Story

12.  The Benefits Story

13.  The Kind of Like You Story

14.  The How We Do It Story

15.  The Investment Story

16.  The Dress Rehearsal Story

17.  The Next Step Story

 

Part IV

 

18.  John’s Discovery

19.  Your Next Step

 

Professional Workshop

 

 

 

 

 

 

 

 

 

 

 

 

CLICK HERE FOR AGENDA

 

PROFESSIONAL WORKSHOP

July 29-30, 2010

Orlando, FL

 

FAX REGISTRATION

ONLINE REGISTRATION

Register | Testimonials | Flow  Chart | Chapter Outline | Workshop | Self Study | Customized Group | Contact Us

The live, on-site, intensive, two-day Double Your Sales Professional Workshop is for those who want the best possible experience as they learn this process, and who are looking for the quickest and most effective path to implementation.  The Workshop is taught by Scott Farnsworth personally or by another seasoned master of the Double Your Sales process.  The Workshop consists of instruction, examples, exercises, activities, rehearsals, and interaction that will absolutely have you using the process with skill and confidence at the end of two days.  It includes, at no additional cost, a two-month group coaching module by live telephone conference calls to help you stay on track, follow up after the Workshop, and fully implement the Double Your Sales process in your business.

 

"One final comment—because I had already read your book and listened to your CD set, I almost didn’t attend the Workshop, believing I had derived most of the value from those two resources. However, when I left the workshop after the second day, I was SO THANKFUL I had attended. The book and CD’s are great, but everything came together fully only after having invested those two day. Thank you Scott!" John Fisher, Fort Lauderdale, Florida

 

"The insight and tools that you gain from Scott's workshop are invaluable! Plain and simple."  Alli Durinzi, Narberth, PA

 

"I've been exposed to many systems and processes all intended on helping me

to be better at what I do. I think the tools Scott has created, and in particular his 12 step Double Your Sales program has made the biggest impact on me. The way this system helps you to create an ease and flow within your sales process is nothing short of genius, mainly because it's just very natural and comfortable for everyone involved. It doesn't ever feel like selling." Yale Levey, Roseland, NJ

 

 

 

Self Study System

 

 

 

 

 

 

 

 

 

 

 

ORDER YOUR

SELF STUDY SYSTEM

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A self-study training program on 18 audio CDs and workbook, Double Your Sales Self-Study System, is for professionals who like to get their training at their own pace in their own place.   It includes written assignments and worksheets to make the Double Your Sales process immediately a part of your customer engagement system.  The program includes, at no additional cost, a two-month group coaching module by live conference calls to follow up and support your implementation of the process. 

 

"The home study course is terrific.  I like your approach.  I “practiced” today on a young bank officer.  What a great way to connect with another human being.  Amazing!  I’m hardly an old hand at story telling at this point, but I know it is a terrific way to bring my true self across to people and vice versa.  Thank you, Scott."  Howard C. Stross, Oldsmar, FL

 

 

Customized Group Workshop

 

 

 

 

 

 

 

 

 

 

CALL US AT 407-593-2386

or email at

scott@DoubleYourSalesNow.com

 

 

Register | Testimonials | Flow  Chart | Chapter Outline | Workshop | Self Study | Customized Group | Contact Us

The Double Your Sales Customized Group Workshop is for groups of six or more that want us to create and present a customized, dedicated seminar to their sales professionals. In addition to all the benefits of the live, intensive Double Your Sales Professional Workshop, as noted above, this format allows us to focus on specific issues and unique situations faced by your group.  In addition, a customized follow-up and implementation program will ensure that all participants successfully implement the training they receive in the workshop.  If you have a group of six or more and would like to learn more about a Double Your Sales Customized Group Workshop for your organization, please call us at 407-593-2386.

 

"Hearing Scott do the story-telling in person makes it much more real and truly brings this approach to life.  Having our entire marketing/acct exec staff attend the seminar was highly beneficial in a number of ways:  it enabled my staff to feel important and be engaged in the process; it was actually efficient – it enabled us to all get on the same page at once; taking time out of the office allowed us to step back and think about what we do; it promoted group bonding, and we headed back to the office with a shared experience, enthusiasm, & energy for moving forward together."  Randi Siegel, Narberth, PA

 

 


 

SCOTT FARNSWORTH'S

NEW BOOK

"Double Your Sales"

 

ORDER BOOK NOW

 

Regular Price:

$30 plus shipping.

 

PROFESSIONAL WORKSHOP

July 29-30, 2010

Orlando, FL

 

FAX REGISTRATION

ONLINE REGISTRATION

 

 

 

ORDER YOUR

SELF STUDY SYSTEM

 

 

Register | Testimonials | Flow  Chart | Chapter Outline | Workshop | Self Study | Customized Group | Contact Us  

The Double Your Sales process is a 12-step program for professionals who are sick and tired of losing sales. It’s a proven remedy for those seeking to recover from poor sales results.  It’s powerful medicine for salespeople who want to boost their business by being themselves, telling the truth, and helping customers address their real concerns. 

The Double Your Sales process is not for everyone.  It’s not for those who believe a salesperson can’t be honest and authentic and still “close the deal;” who believe customers must be pressured by artificial urgency; or who believe they already know all there is to know about selling. 

But since you’ve read this far, odds are that the Double Your Sales process is right for you, that it makes sense to you, and that you’re considering how to put it to work for you.

Let me invite you to take the next step.  SunBridge teaches professionals how to implement the Double Your Sales process in their work with prospective customers.  We offer three distinct learning opportunities.

We offer the Double Your Sales Professional Workshop the quickest and most effective path to implementation for individuals who want a live, two-day intensive workshop experience and live telephone follow-up coaching.

We also offer the Double Your Sales Self-Study System, which combines audio CDs, an extensive workbook, and live group coaching to help you master the Double Your Sales process without the time and expense of travel.

Finally, for groups of six or more, we offer the Double Your Sales Customized Group WorkshopBy focusing solely on your organization, we tailor the Double Your Sales Professional Seminar to the unique issues and challenges of your group of professionals, and we fashion a follow-up and implementation program to suit your group’s needs.

If you want to discuss Double Your Sales training for a group, or you’re interested in intensive one-to-one coaching with this process, please email us at admin@DoubleYourSalesNow.com or call us at 407-593-2386.  We’ll be happy to talk about how we can help you, a small group of professionals, or your entire sales organization become masters of this powerful process. 

So now the ball is in your court.  If you’re ready for an honest and authentic approach to professional selling, if you’re ready to turn more prospects into customers and bigger sales, contact us today.  We’d love to help you DOUBLE YOUR SALES.    

 
About Us

 

 

 

 

 

 

 

 

 

 

 

Join Our Mailing List
Email:     

 

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Scott Farnsworth

President and Founder

SunBridge, Inc.

3214 Bayflower Avenue

Harmony, Florida 34773

Telephone 407-593-2386

Fax 407-292-6242

scott@DoubleYourSalesNow.com

www.DoubleYourSalesNow.com

 

Scott Farnsworth is an attorney and a Certified Financial Planner©.  He is the president of SunBridge, Inc. and the founder of The Legacy Builder Network.   He is the author of three books: Closing the Gap: A Revolutionary Approach to Client Services, Like a Library Burning: Sharing and Saving a Lifetime of Stories, and Double Your Sales: An Honest and Authentic Approach to Professional Selling.

Scott was recently named one of Financial Advisor Magazine’s “Innovators of the Year.”  He designs and delivers transformative workshops for professionals, including “The Legacy Builder Retreat,” “Mastering the High End Close,” “The Double Your Sales Professional Seminar” and “The Wealth & Wisdom Summit.”  He is the inventor of The SunBridge Money & Success Client Connection SystemTM, and is a certified Time to Think® Facilitator, Coach and Consultant.

Scott is a native of Fruitland, New Mexico.  He earned his undergraduate degree magna cum laude in Portuguese and Political Science and his law degree magna cum laude

He has nearly three decades of professional experience as an estate-planning attorney and financial planner, was Vice President and Trust Officer at Trustmark National Bank, and was an assistant professor of business law at the University of Southern Mississippi.  He and his wife Marcie live in Harmony, Florida, and are the parents of six children and the grandparents of five grandchildren.

 

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